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A Content Analysis Of Vaping Advertisements On Twitter, November 2025

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작성자 Sunny Loehr 댓글 0건 조회 192회 작성일 25-05-11 05:20

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22) referenced vaping hookah or www..9.adl@Forum.annecy-outdoor.com shisha. We also discovered messages of vaping as a healthier various to smoking or https://www.vaporopen.com/aspire-nautilus-gt-mini-tank-–-blue as a quitting support in only 3% of the advertising tweets; one other study found that 11% of promoting tweets conveyed these messages (11). This difference is probably going attributable to our use of a broader set of vaping-associated key phrases. Among the many 5,000 tweets that had been randomly chosen from the complete sample of 403,079 vaping-associated tweets, 1,743 (35%) have been categorized as vaping-associated ads.

This information can be helpful in understanding how future US vaping-associated rules may or could not have oversight on the sorts of ads visible on a globally used social media site akin to Twitter. Of those tweets, 282 (16%) have been sent from @vapedeals, an internet discount site based within the United Kingdom. Compared with the Twitter median average, followers of the e-liquid and https://www.vaporlead.com/uwell-crown-4-vape-tank marijuana vape pen handles have been extra more likely to be aged 20 to 24 and followers of the marijuana vape pen and https://www.vaporpresent.com/gold-tobacco-nasty-salt-by-nasty-juice-10ml e-cigar handles had been more likely to be aged 25 to 29.

Only 2% or much less of the followers throughout accounts have been aged sixteen or younger, but 16% to 31% of the followers throughout accounts were aged 17 to 19 years; these percentages have been similar to the Twitter median averages. In contrast, F.r.A.G.Ra.Nc.E.rnmn%40.r.Os.P.E.R.les.c@Pezedium.free.fr the marijuana vape pen viewers was disproportionately black or Hispanic. The source (ie, sender) of the tweet was coded as a vape shop, a vaping-related handle apart from a store (ie, vaping-related term in handle title or Twitter bio), or https://www.vaporopen.com/aspire-reax-mini-mod-–-purple; check out this site, other non-vaping-associated source.

Each tweet was coded by 2 group members independently. Historically, https://www.vaporopen.com/aspire-minican-pod-starter-kit-–-banana-3ml tobacco ads use flavor descriptors and colorful packaging to entice an inflow of new consumers, particularly young shoppers (20).

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